Friday, September 23, 2011

Fashion Friday: KEZA

In the winter of 2009, I had the honor and pleasure of working with the amazing fashion team for the jewelry line, Keza. I have done plenty of runway shows, but this one stands out for me because of the amazing story behind the product. These handcrafted, beautiful, one of a kind pieces are a must have for any woman.

Take a look the team's journey from poverty and oppression to sustaining themselves through their own business.  It is beautiful and inspiring to witness.

KEZA is an ethical fashion label. We discover uniquely gifted artisans, expand their design capacity for the western market and connect them to the international luxury fashion industry.
We foster true independence and dignity for our artisan partners and their countries as a whole. KEZA utilizes excess and recycled materials and eco-friendly production methods in order to contribute to a greener earth.
   The KEZA brand provides an optimal viewing environment for showcasing the beauty and excellence of the developing world.
KEZA works closely with indigenous entities such as governments, associations, universities, artisans and workshops to bolster the fashion industry in the countries we work in.
In addition to advising on products catered to the Western market, we also advise on how to capitalize on high-end local markets and how to leverage the fashion industry to encourage more tourism and boost the local economy.
    In August 2011, KEZA partnered with the Mombasa & Coast Tourist Association (MCTA) to form the Swahili Coast Fashion Group, dedicated to developing the fashion industry on the Kenya Coast.                                                                                                                          
                                                                                                                                   ~(courtesy of Keza.com)


Here is highlights from the 2009 Fashion Show in Nashville... Look closely you'll see me strutting my stuff...                                                                                                            


~Ya Za

No comments:

Post a Comment